01
Events need buzz
A release or band night only works if locals hear about it days ahead, not the afternoon of.
Marketing for breweries & taprooms
New releases, trivia nights, food trucks and live music give people a reason to come out, if they hear about it in time. BarDown Digital helps breweries, taprooms and wineries across Lake Norman, Charlotte, Winston-Salem, Fort Mill and Rock Hill fill weeknights and book private events.
The challenge
01
A release or band night only works if locals hear about it days ahead, not the afternoon of.
02
Meta and Google have strict rules for alcohol ads, including age targeting. Mistakes get accounts flagged.
03
Rehearsal dinners, office parties and birthdays pay well, but most breweries never market them.
What we do for breweries
A weekly events calendar pushed to Google, Instagram, Facebook events and your text list.
Social media →Age-gated Meta and Google campaigns for releases and events that follow alcohol advertising rules.
Paid ads →A private events page with photos, capacity and an inquiry form, plus ads aimed at people planning parties.
Lead generation →Release alerts and member perks by text and email that bring your best customers in first.
Email & SMS →Where we work
We market breweries, taprooms and wineries throughout Lake Norman, greater Charlotte, the Triad and the York County, SC suburbs.
Service areas
Related industries
FAQ
Yes, within platform rules. We target only adults of legal drinking age, keep copy compliant and focus ads on events and the taproom experience.
A dedicated private events page, an easy inquiry form and ads aimed at people planning parties usually make the biggest difference.
No. Every plan is month to month.
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